January 29, 2018

HONOLULU (January 29, 2018) – Long-time high-end retail executive Edward Gerard has been named President & CEO of Maui Divers Jewelry. He succeeds Bob Taylor, who will officially retire on February 9, 2018.

Edward Gerard CEO Maui Divers JewelryGerard has more than 26 years of experience, 22 of which were with luxury retail brand Tiffany & Co. As Group VP, US Retail Sales, his last position at Tiffany & Co., he led a team of eight Regional VPs with oversight of 96 stores; guided merchandising, marketing, creative visual, events and promotions; and developed retail sales strategies and initiatives. He also oversaw the company’s business in the Pacific market, which included six stores on Oahu, Maui, Hawaii Island and Guam.

“Edward’s strong jewelry background, proven leadership skills and knowledge of Hawaii makes him the ideal CEO to continue the growth and success of Maui Divers Jewelry,” said Taylor. “His hands-on experience in retail environment management brings invaluable understanding to the position.”

Added Gerard, “I’m truly honored to have been named President and CEO of an iconic Hawaii brand that I’ve admired for years. I look forward to further developing our leadership and sales teams and optimizing operations to enhance the quality customer experience for which Maui Divers is known and to ultimately drive business growth.”

Most recently, Gerard served as the Oahu-based District Leader for Kate Spade New York, overseeing the retail business on Oahu and Maui. He also previously worked in the public accounting field.

Born in Hawaii, Gerard has served on the boards of the Hawaii Theater Center, Diamond Head Theater and the Hawaii International Film Festival. He received his master’s degree in accounting from the University of Virginia.


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